Business Studies, Sample Thesis Papers

Thesis: Promotion of the Product

Sample Thesis Paper

Sales of the product must address issues like promotion of the product. This is the best promotion strategy and advertisement method. They need to consider the use of slogans to advertise their beer, best advertisement campaign. They need to consider who or what the beer represents when marketing. Promotion can consider television that reaches a wider market.

Mean while newspapers can also reach a wider market and reaches the learned and educated sector. They can consider a mix of internet, billboards, posters and print media to reach a wider market. They need to create an image with the product and associate it to the product. Sales will look at the promotion prices, gifts, discounts and other incentives that can be used to entice customers.

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