The Toyota Company has become very important to not only the consumers who purchase the vehicles or the workers who make their living from the wages or the government, which gets tax from it, but also to other people especially the journalists among others.

For many decades now, this company has been making headlines. Its high quality and low costs products are some of the major reasons as to why this company has drawn people’s attention. However, nowadays the news of this company is very much different from what we used to get.

Since 2007, Toyota has failed to meet the customers’ expectations. Sadly, this company has made recalls for some of its products and therefore losing confidence from some of its clients (evolvingexcellence.com).According to Hunter, the manner in which, this company uses its structure, controls and culture to implement their strategy and fulfill their corporate mission is the major reason behind its Toyota’s current failure to accomplish their mission.

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