Thesis: The Introduction of New Device

To introduce the new device, Jobs gave a detailed speech about the history of the company in manufacturing mobile products such as the iPhone, iPod and MacBook. He also stated the fact that more could be expected from Apple as they explore the world of technology and produce customer relevant devices.

After its release in USA stores in April 2010, it was released worldwide in countries like United Kingdom, Japan, Canada, France, Australia, Italy, Germany, Switzerland and Spain on 28th May 2010. In Singapore, New Zealand, Luxembourg, Mexico, Netherlands, Hong Kong and Ireland, the Apple iPad arrived on 23rd July, 2010. By the end of the year 2010, the iPad was available in China, South Korea and Malaysia.

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