Thesis: Tesco as the trusted brand in the U.K

Sample Thesis Paper

Besides, Tesco is seen as the trusted brand in the U.K and would therefore face no resistance by the locals.

Tesco staffs also clearly understand the purchasing behavior of their clients and would therefore be in a position to correctly predict what the consumer may need next. Lastly, Tesco is very cost effective. This means that if they came up with a new product, it would be quickly bought by the customers who would then give the desired feedback.

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